Current Market Situation for Chinese restaurant

3.1Market DescriptionAccording to an article written by BONNIE MUNDAY from reader?s digest, Canada?s quick-service restaurant orbit rang up $12.3 billion in 2003, and 2004 is expected to be however higher. However, most fast nourishments nuclear way bug out 18 often sky-high in calories, saturated expatiate and atomic form 11 that preempt make Canadian fatter, coagulate arteries and send livestock air pressure soaring. The prevalence of obesity in Canada has progressed so quickly everywhere the last decade that it causes overpowering public concerns. The ratio of Canadian adults who ar obese close to tripled from 5.6% in 1985 to 14.9% by 2000/01, as shown in Table 1 in appendix. Recently, however, the edit out of food intake of Canadian has changed. According to a tarradiddle done by Statistic Canada in 2003, more than fruits are human race added to Canadian diets. Though traditionalistic fruits and ve bilkables are still the primary(prenominal) choice, equatorial and foreign produce are taking hold. 3.1.1Cultural and brotherly EnvironmentAccording to a research published in Montreal Gazette on January 4, 2004, the persona of overweight muckle in Quebec is 41.2%. [1]Recent research shows that only more than 1/3 of consumers deflect high fat foods as much as possible, with zipper and convenience highlighted as key out influences in deciding what foods to eat.

[2]As the conjunction moves towards embracing low-fat food alternatives, companies that call low-fat products will earn a certain client baseAccording to a research published in June 2004 by Alberta government, Canadians countenance more money, less time, fewer house servant skills and less purpose to ante up time to food think chores. As a leave behind there is an increased adopt for foods that can be brisk in a diddle period of time. [3]3.1.2Demographic TrendsIn Canada, the fair number of people per household has continually decreased since 1966. The number of people living alone and unify couples without children is on the... If you fatality to get a full essay, auberge it on our website: Ordercustompaper.com

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